Expanding horizons at 49 North
For Breevast's latest development, 49 North, we crafted a brand identity that embodies the project's promise, "Expanding Horizons." Set against the backdrop of Amsterdam North, 49 North stands as a beacon of inspiration at the IJ river. Our challenge was to create a distinctive brand in a competitive office market, while appealing to forward-thinking tenants.
Services
Brand Strategy
Brand identity
Film
Website
Motion design
Recognition
Credits
Frank Jansen (Creative Direction)
Seamless (Web development)
Gideon Bouwens (Copywriting)
Dopamine (Film)
Bas Mooij (Motion Design)
Our logo for 49 North is built around the idea of expanding horizons. Its form stretches outward, suggesting movement, discovery, and a constant push toward what lies beyond. It captures the spirit behind our payoff, expressing a brand that always looks further, reaches higher, and sees opportunity where others don’t.
